Storyboarding

Hey, I’m Seth Kabala, a pro-copywriter with over 20 years in the biz, and I write storyboards for businesses and non-profits.

What It Is

The scenic route might be a good idea while you’re on vacation–but not so much during video production. For that, you want the freeway. I design meticulous planning documents that serve as your roadmap of the best freeway route to reach your video production destination.

Why It Matters

The value of this service lies not only in the precision of the planning document but also in the time, energy, and resources saved during the production phase. Equipped with a comprehensive storyboard, your production team can bring your vision to life with greater efficiency and accuracy.

Eliminate guessing games. Cut expensive re-shoots. Don’t take the scenic route.

Invest in a storyboard today.

How the Storyboarding Process Works

The storyboard writing process works in 5 steps:

Step 1, We define the specs of your package, which is either my standard package or a custom package that we refine and agree on through a discovery meeting.

Step 2, You pay for your standard package in full or for your custom package according to the terms on which we agree.

Step 3, After I receive your payment, I’ll arrange for an interview where I’ll collect facts, or I’ll send an electronic request for information, to which you’ll respond. We will iterate on this requested-and-received information cycle until I have the facts I need to start creating.

Step 4, I deliver a draft piece to you electronically, per our pre-arranged timeline; you provide notes; and I incorporate your notes. We will iterate on this notes-provided-and-incorporated cycle until the storyboard is approved.

Step 5, I deliver all final files to you. If applicable, you pay any remaining balance due.

Reasons to Work with Me

Benefits Specific to Storyboarding

Bring your story to life: If a picture is worth a thousand words, a video is worth at least a million, right? A great storyboard can help bring your story to life and earn that million-word valuation.
Effectively communicate your message: A well-structured storyboard serves as a valuable tool for effectively communicating your message, sharing your organization's vision, and driving user engagement.
A meticulously crafted frame-up: In storytelling, a frame-up is usually a bad thing, but not here. Every frame of your storyboard will be meticulously crafted to guide your video production team to your envisioned outcome.
Save time, energy, and resources: The value of this service lies not only in the precision of the planning document but also in the time, energy, and resources saved during the production phase. Equipped with a comprehensive storyboard, your production team can bring your vision to life with greater efficiency and accuracy.
Elevate your marketing strategy: By choosing this service, you're not just buying a planning document; you're investing in a foundation for your video content, one that will serve to elevate your marketing strategy and enhance your brand's digital presence.
Fast turnaround: Your time is valuable. That’s why I’m committed to delivering high-quality Storyboarding documents within the agreed-upon timeline. Depending on the complexities of your project and the level of engagement you’re able to deliver, I typically turn in a finished draft 1-2 weeks after project kickoff.

Overall Benefits of Working with Me

Decades of trusted service: I’ve been writing professionally since 2003. That’s 20 years (and counting) of trusted experience working for you.
Save time: Let me handle the document design, while you focus on what you do best: running your business or non-profit.
Transparent process: With me, you're always in the loop. I provide you with regular updates and work product for review, ensuring the final deliverables align with your expectations.
Multifaceted experience: I’ve worked for or with just about every type of organization in existence, including small businesses, local government, large corporations, consulting firms, churches, and state government, so chances are, I already have a good understanding of how your operation runs. I just need project details from you.
Rush service: If desired, rush service is available for an additional 25% fee. This service pushes you to the head of my production queue, guaranteeing delivery of your creative as soon as possible, which can reduce lead time from weeks to days.

What I Have Storyboarded

Some of the projects I have storyboarded include:

Background video for design element on a Home page/hero landing page (industrial equipment distributor and repair shop)
Sketch comedy (humor website)

Contact me to request samples.

Pricing

My standard storyboard is $750.

Go to standard storyboard in Shop.

Specs

This package contains the following specs:

Advice on developing up to a 3-minute story arc
Drafting up to 3 visual concepts for consideration
Written report containing the following:
- Addresses: Physical address of on-site scenes
- Descriptions: Description of each scene
- Stakeholders: Names and contact info for all stakeholders
- Idea parking lot: Parking lot for WIP ideas and general to-dos
- Defined terms to eliminate jargon for all stakeholders
- Outline of each scene, including, but not limited to, the following:
  - Time tracking
  - Transitions in/out
  - Action description
  - People/equipment/staging needed, e.g., drone shot above moving company vehicle, still shot in office, tracking shot in warehouse, image-stabilized gimbal shot of 360-degree WIP, etc.
  - Performance direction comments
  - To-dos to capture all scene-specific action items
Ready merging (if applicable) of storyboarding specs with voiceover
Note: Although storyboarding can stand alone, consider amplifying its effects by pairing it with my Voiceover Scripts service.
SEO recommendations for post-production
1 client-side subject matter expert (SME) who will provide facts and answer questions either in a live interview or through electronic communication
1 client-side point-of-contact, who will typically be the decision-maker/owner of this creative and may be (but is not required to be) the same person as the SME
Work-for-hire rights, meaning after you pay for this creative, you are considered to be the author/publisher and may do anything with it that you like, with one express grant: After accounting for any restrictions on confidential information that may be in force, you grant me the right to refer to this project in my portfolio.

Ready to Eliminate Guessing Games?